CEO Annie Idibia Spotted in New York City. (Photos)

Annie Idibia was spotted today in New York where she has gone for another business trip, possibly related to the production of her Beolive Hair products.

Days ago, she launched her much-anticipated Beolive Hair products, a name she coined from her daughters name – Isabella and Olivia.

Before she launched her own product, Annie Idibia had joined 2face Idibia’s brother’s wife, Sana, to launch Sana Hair, but she broke away from that deal, for unstated reasons, to launch her own hair line.

With her sole venture into the hair business, Annie idibia joins the league of Nigeria celebrities who now have their own hair line, and this includes Nollywood actors Ebube Nwagbo (Posh Hair) and Mercy Aigbe (Mag Divas).
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The date for the official, elaborate launch of Beolive Hair is yet to be set.